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November 24, 2004

Yahoo! UK hired investment banker

According to Revolution, Yahoo! UK have hired investment banker Salim Mitha as director of search "to maximise its investment in its search products".

Karl Gregory, formerly a marketing director at Alta Vista International, will apparently join him in the marketing arm of search.

I have to being a little confused by this, as the Yahoo! UK results suffer the same in Ask in simply returning UK domain names, rather than ajudging sites on their IP. So any UK company with a top level .com/.net/.org domain loses out and what you end up with is appalling SERPs.

So how does bringing in an investment banker and marketing director in help promote Yahoo! UK search, when the product - in this case, UK search - is so terribly flawed in the first place?

Perhaps these people are hired to notice that - but I won't hold my breath.

Posted by brian_turner at November 24, 2004 10:41 PM

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