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January 20, 2005

Google appeals French trademark judgement

Google are appealing against a ruling by a judge in France, which seeks to prevent the serving of AdWords on display of trademarked hotel chain.

Le Meridien had served legal proceedings on Google, after hotel chain rivals were found to have their own ads prominantly displayed in search for "Le Meridien".

Although in a similar case in the US, Google was found not to be in violation of trademark, if the French judge's decision is upheld it could spell potential trouble for Google's generation of revenue.

Google currently earn 98% of their income from AdWords programs, and if their appeal fails it could create serious problems for revenue generation in European markets.

Posted by at January 20, 2005 10:44 PM


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